Free UTM Link Course – Measure Your Marketing

Half Your Marketing is WASTED!
Free Tracking System Endorsed By Google Reveals Which Half

Start My FREE 5-Day Course

Learn The Essentials of UTM Links

  1. Most People Assume Google Analytics Tracks Everything They Need
  2. REVEALED: The UTM Link Tracking System!
  3. UTM Link Reporting – Turn Your Data Into Marketing Insights
  4. Whatever You Do, Avoid These 7 Things!
  5. The #1 Secret To UTM Link Success!

FREE UTM COURSE: LESSON #1

Most People Assume Google Analytics Tracks Everything They Need

Most people assume that once they’ve set up Google Analytics, the work is done. I hate to say it, but that’s not quite how it works.

There’re a few things you need to do to ensure Google gets all the data it needs so it can give you the information you need to run and grow your business.

FREE UTM COURSE: LESSON #2

REVEALED: The UTM Link Tracking System!

That right there is the reason I wrote this course for you – I see so many businesses that are leaving money on the table by not using this one simple system that lets them really understand what’s driving real results.

If you’re wondering what that system is called – it’s UTM Links. These little guys let you add information onto your links that tell GA how to categorize your website data.

BONUS: You’ll get a swipe file of all our recommended tags along with easy-to-understand (finally) explanations of each part of the UTM tag

FREE UTM COURSE: LESSON #3

UTM Link Reporting – Turn Your Data Into Marketing Insights

As you probably know from using Google Analytics — there’s an enormous amount of power under the hood, but it’s easy to get lost in the interface without a clear plan.

This lesson covers some of the reporting power that’s available to you now that you’re using UTM Links to measure your marketing accurately.

BONUS: You’ll also get access to our own custom Google Analytics report.

FREE UTM COURSE: LESSON #4

Whatever You Do, Avoid These 7 Things!

We’ll be covering the common mistakes that people make when using the UTM tracking system and exactly how to avoid them. You don’t want to miss this lesson, it’ll save you hours of frustration and potentially months of inaccurate data.

BONUS: This includes easy to reference solutions for keeping your data safe from these mistakes

FREE UTM COURSE: LESSON #5

The #1 Secret To UTM Link Success!

We’re going to cover a toolkit that makes it easy to follow all the best practices from this course and takes all the pain and hassle out of UTM Links.

After the previous four lessons, this one gives you what you need to make the whole process super easy!

Yes! Give Me Access to The UTM Link Course

Jeffrey Cooper

Step Change Marketing

LOVING THE COURSE! Simple and easy to understand. Tone and flow is awesome…

Mick Baker

Digital Marketing Professional

Learned a lot from this course! Excited to be putting it into action on my website so I can finally keep track of where *all* my conversions are coming from.

Chad Yesilova

Blue Studies International

I love this course! This is an awesome read for non-tech, time poor business owners interested in growth.

About The Author

Bryce York
Bryce York is a Digital Marketing Strategist & Software Developer.

Over the past five years, he’s worked on projects for some of Australia’s largest public companies and on high-impact projects such as teaching kids (10-12) how to code with Code Camp. He’s built and launched businesses including Seed The Change — a social venture that’s helped businesses grow their triple-bottom line, by planting over 100,000 life-saving trees in the developing world.

He’s also built and overseen the creation of RadFrame; a platform designed from the ground up to intelligently guide enterprise teams through new-product-development and innovation projects. Already used by two of Australia’s biggest banks and a multi-national media conglomerate; the platform generates roadmaps of proprietary methods and startup tools and delivers them directly to teams as they innovate using a context-aware algorithm called ‘The Wizard’.

He product-managed the development of three different marketing-tech platforms for internal use at one of the world’s most respected marketing agencies – Ogilvy & Mather.

He’s consulted to countless startups and eCommerce businesses on Digital Marketing strategies and business growth tools and his qualifications include a Bachelor of Business in Marketing & IT and professional certifications including:

UTM Link Course Author's Qualifications

Bryce has built a career creating marketing strategies and software for world leading brands including:

UTM Link Course Author's Client Logos

Yes! Send Me The UTM Link Course

Jeffrey Cooper

Step Change Marketing

LOVING THE COURSE! Simple and easy to understand. Tone and flow is awesome…

Mick Baker

Digital Marketing Professional

Learned a lot from this course! Excited to be putting it into action on my website so I can finally keep track of where *all* my conversions are coming from.

Chad Yesilova

Blue Studies International

I love this course! This is an awesome read for non-tech, time poor business owners interested in growth.

Benefits of Using UTM Links

Here’s a breakdown of just some of the insights you can get from using UTM Links:

  • Where your customers are coming from (which tweet generated that traffic spike)
  • Who those customers are (like gender, age, and location)
  • How many customers came from a marketing strategy (e.g. guest posting)
  • How many customers came from each implementation of that marketing strategy (e.g. each guest post)
  • The ROI of each marketing strategy – is it worth the time and money?
  • Where your most profitable customers come from
  • Where your problematic customers come from (you know, the ones who ask loads of questions and barely spend any money)
  • What happened to the non-buyers so you can fix the things that turned them off (like your mobile site’s font being too small to read easily)
  • Who’s creating the winning marketing strategies in your team (using the toolkit I talk about on Day #5 you can see who created each link and high five them!)
  • and many many more…

UTM Link Course Overview

This course teaches you everything you need to know, and avoids the stuff that you won’t use. This course is taught by a marketer who understands what successful marketers use on a daily basis. This course is pure content and guaranteed to be the best resource available on UTM Links.

In this course, you won’t learn things you’ll never use, but instead, tutorials will be geared towards real-life examples.

Day #1 Contents

Most people assume that once they’ve set up Google Analytics, the work is done. I hate to say it, but that’s not quite how it works.

Day #2 Contents

Discover the UTM Link tracking system. These little guys let you add information onto your links that tell GA how to categorize your website data.

Day #3 Contents

This lesson covers some of the reporting power that’s available to you now that you’re using UTM Links to measure your marketing accurately.

Day #4 Contents

We’ll be covering the common mistakes that people make when using the UTM tracking system and exactly how to avoid them.

Day #5 Contents

The #1 secret to UTM Link success!