Finally… an EASY way to measure your marketing and grow your business faster!

(without spending thousands on analysts or confusing statistical software!)

Learn How

Do you ever find yourself fighting these marketing challenges?

  • Ever wonder why UTM Links are such a pain to create and manage?
  • Ever wonder where your sales are actually coming from?
  • Ever worry you don’t know your numbers?

Imagine you went to work 5 days a week, at 5 different jobs. What if only 2 of those jobs paid you for your work...?

You’d quit the other 3 jobs, right?

But what if you didn’t know which jobs were the ones paying you? Well, for the majority of online businesses this is exactly how they operate.

My name is Bryce York and I’m the founder of UTM Link Manager.

I bet you spend a lot of time and energy trying to get people to visit your website.

But, do you know exactly where your customers are coming from?

For most entrepreneurs and founders I've worked with over the last 6 years, the answer isn't good...

I’ve spent the last 6 years in digital marketing and have seen the exact questions above plague dozens of entrepreneurs and founders just like you. For a long time it was my job to help people like you take control of their marketing metrics.

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Sure, it's easy to see whether your traffic is coming from Facebook, or Twitter. But wouldn't it be nice to know exactly:

  • which tweet they clicked on before buying your biggest product?
  • which email convinced them to buy from you?
  • whether your blog is making you any money?

In fact, there used to be a saying:

"I know half of my marketing is making me money, I just don't know which half".

It's a scary thought. Imagine if half the work you did, was for nothing?

UTM Link Tracking is a free system for measuring your marketing.

There are two types of entrepreneur…

… those that know their numbers, and those that don’t.

There’s no coincidence that successful business owners always seem to know their numbers inside out. These people are able to answer the tough questions about how their business is performing because they know the facts.

The ones that don’t know their numbers tend to be struggling - whether that’s trying to get on top of things, knowing what’s working, or even worse trying to figure out if they’re going to be able to pay the bills next month!

Knowing where your revenue is coming from should be easy!

Imagine knowing exactly:

  • how much revenue comes from the link in your email signature; or
  • which ad audience generates the most revenue after they become a customer
  • how much money you make from the link to your website in your Instagram bio; or

Guess what, you can track all that and more using UTM tracking links!

A UTM Link is made up of a set of tags added to the end of your regular links. Each tag is designed to answer a different question:

  • Campaign Source - Where did they come from?
  • Campaign Medium - How did they get here?
  • Campaign Name - What was the marketing campaign that brought them in?
  • Campaign Content - What else should I know about how they got here? (Optional)
  • Campaign Term - What were they searching for? (Optional)

Creating UTM Links is easy once you know how - it’s creating the right links that’s hard…

Let’s cover an important rule of thumb:

If the link isn’t on your website, it should be a UTM link!

If you’re linking to your website — it should be a UTM link, and that means you’ll always know what’s getting you results (and what isn’t).

If you’re running a serious business, that’s a lot of links to create and manage so you’d be crazy not to follow a set of guidelines.

Without A System - You’re Throwing Time & Money Down The Drain

Whatever you do, avoid these 4 things (when measuring your marketing)!

Big Mistake #1

Thinking you need to be a Google Analytics pro

It’s easy to think that you need to be a master of Google Analytics to measure your marketing results. The truth is - a little goes a long way when it comes to analytics.

People think that being good at analytics is all about mathematics and advanced statistics. In my experience, the key is problem solving — not numbers. Analytics is all about answering questions and knowing how to look for possible causes (guess and check).

Knowing the metrics that matter to your business (e.g. Traffic, Conversion Rate, Average Revenue Per Customer) and where to find them in Google Analytics is half the battle won. The other key is being able to segment your data so you can compare and contrast those metrics for different groups of people. With those two skills, you’ve got enough to get a huge amount of value from UTM Links (they give you meaningful ways to segment your data).

Big Mistake #2

Assuming once you've installed Google Analytics, the work is done

I hate to say it, but that’s not quite how it works.

If you’re not using UTM Links, you’re losing vital information about your traffic. Even though you’ve got Google Analytics set-up on your site, without using UTM Links, it’s virtually impossible to measure the effectiveness of your marketing strategies and tactics. Without accurate measurement, you won’t know what to do more of and what to stop altogether.

Using a tool like UTM Link Manager makes the whole process easy.

Big Mistake #3

Knowing you should use UTM Links but putting it off

UTM Links might seem intimidating on the surface, but if you’re using a tool like UTM Link Manager it’s actually really straightforward. And the benefits are huge! Plus, the most important thing to remember is that you can’t add UTM data to old traffic — if you’re not tracking the data now, it’s gone for ever. So make a commitment to yourself that you’ll stop waiting for the perfect time to start using them!

Big Mistake #4

Not having a system and not tracking your links after you create them

Most part-time marketers just create their UTM links on the fly (and sometimes forget to even create them) but don’t check that they’re properly structured. And they don’t take the time to store key contextual information that will let them identify and double-down on a marketing tactic if it generates results (or tweak it if it doesn’t). When it comes time to review your results, you’re not going to remember everything you did when you did the work.

Some people use spreadsheets for this, but then you’ve got the problems of managing versions, ensuring the file doesn’t get lost, backing up your data, and trying to make it look neat and tidy.

But there’s a lot of little things to look out for when using UTM Links, including:

  • link formatting
  • required tags
  • which tag is for what
  • not using capitals
  • shortening your links

We built UTM Link Manager so you don’t have to worry about any of these things because the system handles them for you.

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That's a lot of stuff to think about every time you launch a campaign or promote your business...

It gets even harder if you add a marketing team to the mix. Then you’re not just checking yourself - you’ve got to check everyone else as well!

BUT how do you create accurate UTM Links without spending all your time checking you’re doing it right?

How to create and manage UTM Links - the right way

Introducing UTM Link Manager…

I’ve been using UTM Links for years, and I’ve always wondered - why is this such a painful process? Eventually, I got tired of relying on an ugly spreadsheet…

I decided someone had to build a tool that took all the hard work out of creating UTMs — nobody else was doing it. I built the tool I always wanted, and now I’m going to release it to the world!

The product I’ve built is called UTM Link Manager - it’s a single place for your UTM Links to be created and stored.

UTM Link Manager also solves all the hard parts of UTM Link Tracking before you even publish a link:

  • Never worry about being using the right tag – Auto-complete presets mean no more wondering if you (or your team) should use 'facebook.com' or 'fb' (and they mean you can create your links in no time at all)
  • Never worry about formatting – Just type normally and we’ll replace generate a perfectly formatted link
  • Never worry about your users seeing your tags – Each link has a private label and description that only you can see, plus you can even add a thumbnail
  • Never worry about compulsory tags – We create the link for you, so we’ll make sure you include all the necessary information
  • Never worry about long links – We handle link shortening for you automatically
  • Never worry about forgetting the guidelines – We include best practice presets in your account and show quick help tips for all the tags as you create your links
  • Never worry that you’re not keeping track of your links – By using UTM Link Manager you can relax knowing that you’ve got it covered!

4 Quick Wins You Can Deploy Immediately With UTM Link Manager

Quick Win #1

Create A Tracked Instagram Profile Link

Watch how easy it is to create a link for you Instagram profile using UTM Link Manager

Quick Win #2

Track Your Personal Email Signature

Watch how easy it is to create a link for you email signature using UTM Link Manager

Quick Win #3

Track A Link From Your Company Email Newsletter

Watch how easy it is to create a link to use in a company newsletter using UTM Link Manager

Quick Win #4

Track A Tweet Promoting A Blog Post

Watch how easy it is to create a blog post link for Twitter using UTM Link Manager

How Will UTM Link Manager Change Your Business Forever?

Use UTM Link Manager to create accurate tracking links & you’ll finally know:

  • Where your customers are coming from (which tweet generated that traffic spike)
  • Who those customers are (like gender, age, and location)
  • How many customers came from a marketing strategy (e.g. guest posting)
  • How many customers came from each implementation of that marketing strategy (e.g. each guest post)
  • The ROI of each marketing strategy – is it worth the time and money?
  • Where your most profitable customers come from (is it Facebook or Twitter?)
  • Where your problematic customers come from (you know, the ones who ask loads of questions and barely spend any money)
  • What happened to the non-buyers so you can fix the things that turned them off (like your mobile site's font being too small to read easily)
  • Who's creating the winning marketing strategies in your team (we track who creates each link)
  • and many many more...

Finally… an EASY way to measure your marketing and grow your business faster!

Create & Store Every UTM Link in One Place

You'll never find yourself wondering where a sale came from, or how much money you made from promoting that blog post everywhere.

Super Fast, Error-Free Link Creation
with Field Presets

Auto-complete presets mean no more wondering if you used 'facebook' or 'fb' last time and you can create your links in no time at all.

Best-Practice Presets Included
When You Create Your Account

If you don't already have a naming convention, we include best-practice presets to get you started without having to do the research yourself. And they're removable if you've already picked a naming convention.

Add Images To Your Links &
See The Full Context At A Glance

Perfect for paid advertising so you can include a screenshot of the add for future reference instead of having to file it somewhere else.

Generate A Shortlink For Your
UTM Link In A Single Click

No more worrying about long links in tweets or people wondering why your link is so long, ugly, and complicated.

Search, Filter, & Sort Your Links To
Find Exactly What You Need

In just a few clicks you can find whatever link you need, whether it's from yesterday or last year which means you know exactly who to high-five for that sales spike!

Create Links For All Your Domains

Many businesses have multiple domains, so we've built in support for keeping them all together in your library.

Loads More Features in Progress!

UTM Link Manager is still under rapid development and there's loads of awesome features in the works (plus customers have a big influence on what gets built next):

  • Team Management - You'll be able to see who created each link, and can even restrict users to only be able to create links using existing presets
  • Branded Shortlinks - Use your own domain to create shortlinks e.g. http://go.yoursite.com/x5y7
  • Browser Extension - Quick and easy link creation right where you need it, will intelligently recommend how to structure your link based on the page you're on
  • Integrated Reporting - See your UTM Link Manager data right inside Google Analytics (thumbnails, labels, and descriptions)

So, how much does it cost?

UNLIMITED PLAN

$197 $97/month

Unlimited domains and access to all our premium features as they're built!

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • done Unlimited Domains!
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL
BUSINESS PLAN (recommended)

$47/month

Get access to all our premium features as they're built! (including additional user accounts)

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • done Multiple Domains (3 included)
  • add Additional Domains ($20/mo)
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL
SOLO PLAN

$27/month

Perfect for companies with one person working on marketing.

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • clear Multiple Domains
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL

All pricing in USD.
Your credit card will not be charged until after your full access, risk-free trial.
You can cancel or change plans at any time.


AGENCY PLANS

from $195/month

Premium features & agency functionality allowing you to manage five client accounts.

Request An Info Pack
ENTERPRISE PLANS

from $495/month

Does your company or firm need UTM Link Manager for internal or client use?

Request An Info Pack

Need Help? Get in touch and we'll help get you started with the right plan for your business.


14-Day Full-Access Trial & No Lock-in Contracts

Try UTM Link Manager for 14-Days… RISK FREE!

What happens if UTM Link Manager isn’t right for your business?

If you don’t find yourself loving UTM Link Manager within the first 14-days and we’ll cancel your account on the spot. Even after the trial period is over, we enforce a no lock-in contract and allow you to cancel your subscription any time with no more to pay.

My goal is to build a tool that saves you time and gives you the tools to grow your business! If you ever feeling like we aren’t living up to that promise, let me know and we’ll make things right in any way we can.

NOTE: If you’re just hoping this product will build your business for you, this isn’t the place for you. This isn’t some silver bullet to growing your business, it’s simply a system that gives you the tools and insights to focus on the right strategies. If you’re not willing to do the work, you won’t get results.

DO NOT buy this if you're looking for a get rich quick scheme!

Growing your business requires work.

If you’re just hoping this product will build your business for you, this isn’t the place for you - you will HATE this product.

DON’T BUY IT.

UTM Link Manager isn’t some silver bullet to growing your business, it’s simply a system that gives you the tools and insights to focus on the right strategies.

If you’re not willing to do the work, you won’t get results.

If you’ve always wanted an easier way to create and manage UTM Links - this product was built for you.

UTM Link Manager is exactly what I wish I had when I started out.

Are you ready to discover what's really making you money?

UNLIMITED PLAN

$197 $97/month

Unlimited domains and access to all our premium features as they're built!

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • done Unlimited Domains!
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL
BUSINESS PLAN (recommended)

$47/month

Get access to all our premium features as they're built! (including additional user accounts)

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • done Multiple Domains (3 included)
  • add Additional Domains ($20/mo)
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL
SOLO PLAN

$27/month

Perfect for companies with one person working on marketing.

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • clear Multiple Domains
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL

All pricing in USD.
Your credit card will not be charged until after your full access, risk-free trial.
You can cancel or change plans at any time.


Frequently Asked Questions

Will this product continue to be updated? +

This is just the beginning for UTM Link Manager. You’re getting in at the ground floor of a product that has many more amazing features still to come. Just a few we’re working on:

  • Team Management – You'll be able to see who created each link, and can even restrict users to only be able to create links using existing presets
  • Branded Shortlinks – Use your own domain to create shortlinks e.g. http://go.yoursite.com/x5y7
  • Browser Extension – Quick and easy link creation right where you need it, will intelligently recommend how to structure your link based on the page you're on
  • Integrated Reporting – See your UTM Link Manager data right inside Google Analytics (thumbnails, labels, and descriptions)

Why don’t I just use the Google URL Builder? +

If you’re not making money yet, that might be the way to go. The Google URL builder does nothing beyond creating the link itself. You still need to store that link somewhere, store additional (private) information, and create a shortlink.

Why don’t I just use an excel spreadsheet? +

Before UTM Link Manager was created, a spreadsheet was the best option. A spreadsheet is capable of some of the UTM Link Manager features such as storing additional (private) information but doesn’t allow you to easily create short links. It also introduces some new challenges such as version control and access management that are super important.

Will this work for an app business? +

Unfortunately, mobile app installs aren’t as straightforward as web tracking – you’ll need to configure you app to support UTM tracking. You should still use UTM Links whenever as normal you promote your website but for app installs you’ll need to follow the setup instructions here - https://support.google.com/analytics/answer/3389142.

Money is tight. How can I afford this right now? +

In the end, how much it costs shouldn’t really matter — it’s all about how much of a return you can generate by better investing your marketing dollars. That’s part of why we offer a 14-day trial so you can see the results for yourself.

Are you ready to measure your marketing and grow your business faster?

UNLIMITED PLAN

$197 $97/month

Unlimited domains and access to all our premium features as they're built!

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • done Unlimited Domains!
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL
BUSINESS PLAN (recommended)

$47/month

Get access to all our premium features as they're built! (including additional user accounts)

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • done Multiple Domains (3 included)
  • add Additional Domains ($20/mo)
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL
SOLO PLAN

$27/month

Perfect for companies with one person working on marketing.

START MY 14-DAY FREE TRIAL
  • done 14-Day Full Access Free Trial
  • done Unlimited Tracking Links
  • done Unlimited Presets
  • done Fantastic Email Support
  • clear Multiple Domains
  • No setup fees
  • No long term contracts
  • Change plans at any time
  • 14-day free trial
START MY 14-DAY FREE TRIAL

All pricing in USD.
Your credit card will not be charged until after your full access, risk-free trial.
You can cancel or change plans at any time.